Meet Fox Coffee...
Can you tell us a little about your business? What do you do, and what makes your brand unique?
"Fox Coffee is a roaster and espresso bar on the Northside of Brisbane, selling freshly roasted coffee instore, online and through our vending machine.”
What problem or challenge were you looking to solve with your packaging?
“This was the first time we'd printed packaging - previously we purchased plain bags and printed stickers. Firstly, we went through the rebranding process, then designed new packaging based on our new brand elements. This was a game changer for the look and feel of the business.”
What kind of packaging solution were you hoping for, and how did we help bring it to life?
“We needed multi-sized bags, and to make them all look equally good on a shelf, in our vending machine and in-store at our wholesale accounts. Scaling the design was important, as was the customer's usability and feel of quality coffee in a quality bag.”
How did the final packaging perform? Did it meet your expectations or create any surprising results?
“Yes. Packaging was printed true to design. No faults on quality of production or manufacturing.”
Why do you think this packaging design works well for your product and brand?
“It's the heart of everything we stand for, giving our customers their 'best cup yet'.”
Fox Coffee's packaging:
Custom Printed Box Bottom Bags
9KG Good-grade Drums
Pic credits thanks to: Jack Gibson